Welcome to
Muse Momentum
Inspired strategy that moves meaningful ideas forward.
The world does not
need more noise.
It needs more ideas
worth believing in.
There has never been more content.
More platforms. More voices. More ways to publish an idea,
build an audience, or put yourself into the world.
And now AI can produce an endless supply of words, images, campaigns and opinions in seconds.
But more has not necessarily made anything more meaningful.
In a world overflowing with content,
attention is easier to manufacture and harder to keep.
Sameness is everywhere. And the ideas that matter most can disappear just as quickly as everything else.
That changes the job.
The question is no longer simply:
How do we get noticed?
It is:
How do we give people
something worth noticing?
Something they understand.
Something they remember.
Something they believe.
Something that moves them.
That is where muse momentum begins.
I work with leaders & organizations
with something meaningful
to say, create or change.
Ideas that challenge how we think.
Creativity that makes us see
something differently.
Leaders willing to say something that actually matters.
Agencies, institutions and brands with the imagination to move culture forward
rather than simply keep up with it.
Those are the people I built
Muse Momentum to work with.
Together, we uncover the most powerful idea inside the work, sharpen the story
around it and build the strategy and platform that will help it travel.
Because the best marketing doesn’t manufacture relevance.
It reveals what is already meaningful
and gives people a reason to care.
That is my work.
I am a CMO-level marketing, communications, and growth strategist
with 20 years of experience helping leaders and organizations
turn what they know, believe, and create into something other people can
see, understand and act on.
The M.U.S.E. Method™
I developed a four-part framework that unpacks meaning, understanding, strategy, and execution to uncover what makes an idea, leader or organization worth paying attention to, understand what audiences need in order to care, make the strategic choices that create distinction and build a practical path to bring it into the world.
If you have an idea, body of work, business, or point of view that could change how people think, feel, or see the world, let's give it the strategy, story and momentum to travel.
Your next chapter needs
more than a good idea.
Tell me what you are ready to move forward.
Reviews
— Michael F.
September, 2025
— Meghann J.
May, 2024
“I worked with Demar during her time as EVP of New Business & Marketing at Current Global, where she was a trusted and effective collaborator. She sharpened the agency’s positioning, led with data-driven insights, and consistently brought expertise and innovation to complex new business efforts. Demar stood out as a collaborative leader. She had a unique ability to align cross-functional teams, inspire confidence, and deliver strong results in high-stakes situations. Additionally, Demar is an empathetic leader with a passion for culture and connection. Any organization would be fortunate to have her guiding their business development and marketing efforts.”
"Demar has made such an impact at Current Global. In taking on our first new business and marketing role, she instantly brought new ideas, big thinking, and a “get-it-done” energy. I have especially enjoyed Demar’s ability to dive right into the work and be immediately additive, thinking through how to best showcase our agency achievements and connect with clients based on their needs and expectations. I’m grateful for all that she has brought to our agency and the opportunity to work alongside Demar each day."
— Staci P.
July, 2025
— Bill F.
December, 2020
"I have had the pleasure of working with Demar in her capacity as our organization’s lead marketing strategist. Demar has shown time and time again that her blend of insight, experience and creativity consistently up-levels not only the work, but goes well beyond to help do the same for the entire business and its people. She has an unstoppable work effort that is only matched by her unwavering commitment to the success of the agency. I consider myself lucky for the opportunity to work with her!"
"Demar is a force of nature when it comes to inclusive leadership. As chair of AFIRE, our BRG centering Asian employees and their allies, Demar led with courage, heart and focus that is inspiring. Our AANHPI Heritage Month event was a testament to Demar’s vision and dedication. She thoughtfully crafted an experience centered on cultural pressures, mental health, and identity—topics that truly resonated with many of our employees.”